Photo by Steve Belkowitz
BA Communication ’04
Occupation: Men’s Basketball Head Coach, La Salle University
La Salle’s New Head Coach Ashley Howard has a slew of wins under his belt, from five Big 5 and three Big East championships, to two NCAA national championships — and that’s just from his tenure as assistant coach for the Villanova Wildcats. The Philadelphia native began his basketball career as a student athlete and student assistant coach at Drexel University before joining La Salle University for four seasons in 2004. He then went on to assistant coaching roles at Xavier University and Drexel, before returning to La Salle as head coach in 2018.
Favorite Drexel memory?
Completing my senior project, a website that covered college and high school basketball in the Philadelphia area for the duration of my senior year.
Proudest career moment so far?
Seeing my players reach their dream of being drafted into the NBA.
Best place the job has taken you? To the White House to meet President Obama when Villanova won the National Championship in 2016.
Best mistake you ever made?
Trying to give my opinion as a young coach. I was told to be seen and not heard, and that was when I learned how to become a great listener.
What would you name the autobiography of your life?
“It Starts with Believing!!”
How do you prep for a big game?
Watching film of our opponent while riding the stationary bike.
What would people be surprised to learn about you?
I love cooking breakfast.
In your experience, what mistakes or qualities keep individuals from being good leaders?
Not being a good listener and not being decisive.
Who has been the biggest influence on your career and life?
The biggest influences on my coaching career are Bruiser Flint, former head coach at Drexel, and Jay Wright, head coach at Villanova. The biggest influence on my life was my grandfather, Eddie Howard.
What do you want people to remember about you?
That I was an individual who lived to help others become the best version of themselves.
What’s the hardest lesson you’ve learned?
As a leader, you will not always reach an individual when you want to reach them, but in time, your message will get across.
What’s something you’ve had to unlearn?
I had to unlearn watching the game of basketball from a fan’s perspective.
What keeps you up at night?
Thinking of ways to make our team and program better.
Best way to start the day?
Waking up next to my wife, kissing my daughter on the forehead, a hot cup of coffee with cream and sugar, riding to work listening to my Jay-Z playlist uninterrupted.